This article will focus upon looking at you and the potential buyer from the broker's point of view. So many articles are written by commercial real estate and how to approach it but is also important to know what it looks like from the other side of the table. The broker has as much riding on the process many times as the investor does.
Let's start by looking at a listing from a listing broker. When the listing broker brings a buyer to the table and recommends the seller moving forward with that particular buyer, it is because of the recommendation of the broker many times that a seller move forward. If the buyer backs out, the seller is not unnecessarily unhappy with the buyer but rather with the listing broker because of the recommendation given. It is important for the broker to know what the buyer is like because it is the broker's reputation that is on the line.
Any time you come to the table as a buyer, the broker is going to do due diligence on you to make sure that you can close the deal. That absolutely is the main key and can be more important than price. The broker is going to check on your past transactions and that you followed through on deals in the past. The broker will then rank potential buyers and will often recommend that the sellers sell to the buyer at the top of his or her list. This is very important for any buyer to know so that you can set yourself up very well. If you worked hard to develop a reputation and the listing broker called around to people you worked with in the past and you come highly recommended, your name will move higher on the listing brokers' ranking list. That broker will recommend to the seller that you will be the one who buys the property because you will follow through.
If you have no brokers you worked with in the past and had not been in commercial real estate very long, you may want to go into a commercial brokerage with a check and a list of your net worth. Showing net worth and proof of funds is very important because you can show the broker that you are able to close. Most instances of buyers failing to go through on the transaction due due to lack of money. If you show the broker that you have the money, you have removed a major obstacle from them recommending you to their seller.
The broker is going to pay attention to see what your reputation is like. Getting the deal closed is important because the broker's paycheck comes out of the closing. A broker will do what is necessary to make sure to protect his or her feet. Make sure that your brokers are well taken care of and you'll be happy in the end.
Hopefully this article on the broker's point of view gives you a better sense of what you can do to say yourself up right in the eyes of the broker. The broker's reputation is on the line until the transaction is closed so he or she will make sure to set themselves up right in the eyes of the seller.